Brandtone
The World's Leading Mobile Marketing Company.

Brandtone harnesses the incredible power of mobile to give you a unique combination of high reach and deep consumer engagement that fuels growth for your brand.

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What does Brandtone do?

Brandtone's mobile specialists and experienced brand marketers have created a new element of the marketing mix.

Our local teams work with you to create efficient mobile solutions that are fully integrated into your campaign planning, and tailored for your brand in your market.

We create large databases of permissioned brand shoppers; we enable you to engage with these consumers via their mobiles to achieve your brand objectives, and ultimately to change their behaviour in your favour.

Brandtone closes the loop between brand & consumer, between communications & purchase, through the reach and intimacy of the mobile phone; all with a clear, measurable return on marketing investment.

Build Your Brand

We work with you on the ground from the beginning of the planning cycle, so your campaigns are optimised for mobile success.

Whatever your brand objective: increasing loyalty, building consumer engagement, creating awareness or enriching communications, we develop unique solutions tailored to your requirements.

Fight For Results

Executing great promotions, generating trial, increasing availability and growing market share all depend on purchase.

We ensure your mobile activation is open to all consumers, across all mobile networks; we even work with your supply chain to help you get unique codes printed on your packaging. The result is Fast Moving Consumer Marketing for your brand.

Learn & Act In Real Time

Our dynamic campaign metrics allow you to monitor, evaluate and enhance your campaign performance and ROI in real time.

And ongoing access to our permissioned consumer databases allow you control your brand performance at all times, even outside of your campaigns.

Understand More

We have developed a series of unique Consumer Research solutions powered by mobile. Find out how Brandtone Mobile Research can help you answer key questions that will help unlock brand growth.

Case studies

Over 2.7 million entries, a 20% increase in sales, delivering 350% of ROI

Brandtone has been partnering with Omo in South Africa since 2010, when we incorporated mobile for the first time into the national Door to Door Challenge campaign.

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Over 20 million votes and over 1 million unique consumer profiles.

Be The Coach with Carling Black Label: over 1 million soccer fans cast 20 million votes to pick their teams.

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Brandtone innovation

Social Media

We are currently working with some of our biggest clients to help them use mobile to turn Likes into Purchases.

Konnect

Konnect delivers Fast Moving Consumer Marketing for FMCG. It is a real time view of your consumers and your campaigns. It allows you analyse, plan and act, all at the click of your mouse.

Apps

As the adoption of smartphones accelerates rapidly, the Brandtone Innovation Lab is developing cutting edge solutions for our clients to enable the next wave of deep mobile engagement between consumers and the brands they love.

Global recognition

  • MMA Smarties 2011
  • GSMA 2012
  • MMA Smarties 2012
  • MMA Smarties 2012
  • MMA Smarties 2012
  • Cannes Lion 2012

Proudly working with

Unilever, SAB Miller, BP, Kraft, Kimberly-Clark, Heineken, Kellogg's, Pepsico